Ho Chi Minh City, 25 December 2025, Masan Consumer Corporation (HOSE: MCH or “Masan Consumer”) today officially listed its shares on the Ho Chi Minh Stock Exchange (HOSE), a pivotal milestone in its strategic growth and value creation roadmap. This listing provides a catalyst to unlock new strategic opportunities for Masan Consumer and its shareholders. Listing on Vietnam’s main listing board positions the Company to capitalize on structural tailwinds arising from Vietnam’s evolving equity market landscape in conjunction with executing its medium-term growth strategy.
The HOSE listing will enhance market visibility and liquidity for Masan Consumer which will in turn enable broader participation from global institutions and domestic retail investors. The HOSE listing is expected to attract long-term investors who value both dividend yield and fundamental growth. The enhanced liquidity from the HOSE listing is also expected to optimize MCH’s valuation which will also benefit Masan Group’s (HOSE: MSN) share price. Furthermore, the listing provides the Company a range of financing options going forward to fund expansion both domestically and internationally.
Vietnam’s anticipated upgrade to FTSE Emerging Markets status in September 2026 is expected to attract significant foreign capital inflows into Vietnamese equities. The HOSE listing will position the company to benefit from this structural shift, offering investors exposure to a FMCG leader across multiple categories. With power brands spanning 12 sizeable and growing categories, Masan Consumer is well positioned to capitalize on Vietnam’s rising middle-class consumption, premiumization, and increasing popularity in Vietnam’s culinary cuisine globally.
“Masan Consumer’s listing marks the end of the first chapter and marks the beginning of a new value creation chapter. The key to unlocking the next phase of growth will be rooted in our Digital 4P strategy to consolidate our market position domestically and bring Vietnamese cuisine to every corner of the world. MCH marks the launch of a new Masan brand that aims to deliver ‘High Growth, High Dividend’. We look forward to creating enduring value for our long-term investors as we continue our mission to uplift the materials and spiritual lives of 8 billion consumers.” Danny Le, CEO of Masan Group and Chairman of Masan Consumer, added.